Rolling Stone is set to showcase the most exciting artists from across pop, hip-hop, country, and música mexicana at this year's SXSW in Austin, Texas. The three-night Future of Music event will take place over March 12-14 at ACL Live in the Moody Theater.
The first night, on March 12, will be headlined by UK pop sensation Lola Young, known for her unapologetic and catchy hits like "Messy". However, it's not just Young taking center stage - she'll be joined by a talented roster of up-and-coming artists, including Texan singer Susanna Joffe, Southampton singer Saint Harison, and East London singer-songwriter Sofia and the Antoinettes. The show promises to be an exciting showcase for these rising voices.
On March 13, Fuerza Regida will bring their unique brand of música mexicana to SXSW. Frontman Jesús Ortíz Paz, aka JOP, is a household name in Latin music, known for his high-energy live performances and influential Street Mob Records label. The show will feature not only Fuerza Regida but also other talented acts from the label, including Linea Personal, Clave Especial, and Mexican singer Chino Pacas.
For the final night on March 14, Texas takes center stage with a showcase of its own music scene. Dallas-based rapper BigXthaPlug will headline the event, drawing on his home state's rich traditions of hip-hop and country to create a unique sound. The opening acts will include some of the hottest new artists from Southern rap, such as Kaine Music, Bandman Kevo, Yung Hood, and PB, as well as a special set from INK, who has collaborated with Beyoncé and Kendrick Lamar.
For fans of emerging talent, SXSW's Future of Music showcase is an absolute must-see. Past honorees have included Peso Pluma, Chappell Roan, Benson Boone, Rema, Megan Moroney, Young Miko, and many more. Tickets are now on sale via AXS, with a select number reserved for SXSW Platinum and Music Badge Holders and Festival wristband holders.
In the coming weeks, be sure to check back for additional artists being added to the lineup.
The first night, on March 12, will be headlined by UK pop sensation Lola Young, known for her unapologetic and catchy hits like "Messy". However, it's not just Young taking center stage - she'll be joined by a talented roster of up-and-coming artists, including Texan singer Susanna Joffe, Southampton singer Saint Harison, and East London singer-songwriter Sofia and the Antoinettes. The show promises to be an exciting showcase for these rising voices.
On March 13, Fuerza Regida will bring their unique brand of música mexicana to SXSW. Frontman Jesús Ortíz Paz, aka JOP, is a household name in Latin music, known for his high-energy live performances and influential Street Mob Records label. The show will feature not only Fuerza Regida but also other talented acts from the label, including Linea Personal, Clave Especial, and Mexican singer Chino Pacas.
For the final night on March 14, Texas takes center stage with a showcase of its own music scene. Dallas-based rapper BigXthaPlug will headline the event, drawing on his home state's rich traditions of hip-hop and country to create a unique sound. The opening acts will include some of the hottest new artists from Southern rap, such as Kaine Music, Bandman Kevo, Yung Hood, and PB, as well as a special set from INK, who has collaborated with Beyoncé and Kendrick Lamar.
For fans of emerging talent, SXSW's Future of Music showcase is an absolute must-see. Past honorees have included Peso Pluma, Chappell Roan, Benson Boone, Rema, Megan Moroney, Young Miko, and many more. Tickets are now on sale via AXS, with a select number reserved for SXSW Platinum and Music Badge Holders and Festival wristband holders.
In the coming weeks, be sure to check back for additional artists being added to the lineup.
I mean, who doesn't love discovering new talent and experiencing the best of pop, hip-hop, country, and música mexicana all in one place? Lola Young better bring her A-game, I've been loving her music since "Messy" came out. And can we talk about how exciting it is to see Fuerza Regida live? Their energy is infectious! 
BigXthaPlug's Texas flair sound is gonna be fire, I'm hyped for that show too! 
like Susanna Joffe is literally the 5th most talented singer in Texas lol no offense susanna but you gotta bring your A-game if u wanna be on stage with Lola Young 
also Fuerza Regida is cool and all but who thought it was a good idea to put Chino Pacas on the same bill as Linea Personal 
what's next, putting Mexican Coke on the same list as Coca Cola?
like it's gonna be the highlight of my year or something... but i guess it's cool that they're showcasing some new talent. Lola Young is alright, i'll give her that 
. and fuerza regida has some decent tracks. but let's be real, they're playing at sxsw 
. it's not like they haven't done this before.
. but hey, if you're into that kinda thing, go for it. and yeah, it's always fun to see what new artists are popping up in the scene. just gotta filter through all the noise first 
.
. And can we talk about BigXthaPlug on the last night? Texas rap is so underrated and he's gonna bring the heat 
, and I'm low-key obsessed with Susanna Joffe's soulful voice 
to ACL Live on the 13th! 
And BigXthaPlug is gonna take over Texas on the final night, it's gonna be a wild ride 
and I'm loving all the fresh faces 
. I need those tix ASAP 
. can't wait for march 12-14!! 
lolol who's ready to discover some new faves? susanna joffe's voice is literally giving me chills 
have you heard of fuerza regida yet? their música mexicana vibes are so infectious 
gotta check out the lineup for that show too! bigxthaplug as a headliner is insane 
and what's up with linea personal & clave especial? those names sound familiar from latin music playlists 
gotta see her and susanna joffe go back to back tho 
! BigXthaPlug is gonna bring that unique sound that blends hip-hop and country - gotta check him out. And the fact that they're featuring some of the hottest new artists from Southern rap, like Kaine Music and Bandman Kevo, means there's something for every music lover 
And can we talk about Fuerza Regida? 
and Fuerza Regida's gonna get the crowd moving with their sick beats 
. Anyways, have you been to SXSW before?