Iconoclastic filmmaker Q's latest project "Deshlai" (Zewel) has secured a major distribution deal with Platoon One Films, paving the way for its global release. The film, which follows the story of a young Bangladeshi TikToker named Zewel as he navigates the complexities of social media fame and cross-border migration, will be released across multiple territories starting in February 2026.
The deal marks a significant milestone for "Deshlai," which premiered at the Tasveer Film Festival earlier this year. The film's distributor, Platoon One Films, has plans to release the project with a waterfall theatrical release strategy, taking it directly to audiences and bypassing traditional festival circuit routes.
"Deshlai" explores themes of identity, culture, and social politics in contemporary Bengal, tackling issues that are often overlooked or stigmatized. The film's director, Q, aims to challenge conventional narratives around migration and showcase the complexity of young people navigating these issues in a rapidly changing world.
According to Chorki CEO Redoan Rony, securing "Deshlai" is part of his company's strategy to expand across borders and innovate in the Bengali content industry. The film's streaming deal with Chorki marks an exciting development for the platform, which aims to establish itself as a leading voice for Bengali-speaking audiences.
Other key stakeholders involved in the project express their enthusiasm for "Deshlai." Rita Meher of Luminary Pictures praises Q's ability to capture the young generation authentically, while Shiladitya Bora, founder of Platoon One Films, highlights the film's potential to challenge conventions and expand the language of cinema.
"Deshlai" will not only provide an entertaining experience for audiences but also offer a unique window into the complexities of contemporary Bengal. With its global release strategy in place, this highly anticipated project is poised to spark conversations about identity, culture, and social politics that resonate across borders.
The deal marks a significant milestone for "Deshlai," which premiered at the Tasveer Film Festival earlier this year. The film's distributor, Platoon One Films, has plans to release the project with a waterfall theatrical release strategy, taking it directly to audiences and bypassing traditional festival circuit routes.
"Deshlai" explores themes of identity, culture, and social politics in contemporary Bengal, tackling issues that are often overlooked or stigmatized. The film's director, Q, aims to challenge conventional narratives around migration and showcase the complexity of young people navigating these issues in a rapidly changing world.
According to Chorki CEO Redoan Rony, securing "Deshlai" is part of his company's strategy to expand across borders and innovate in the Bengali content industry. The film's streaming deal with Chorki marks an exciting development for the platform, which aims to establish itself as a leading voice for Bengali-speaking audiences.
Other key stakeholders involved in the project express their enthusiasm for "Deshlai." Rita Meher of Luminary Pictures praises Q's ability to capture the young generation authentically, while Shiladitya Bora, founder of Platoon One Films, highlights the film's potential to challenge conventions and expand the language of cinema.
"Deshlai" will not only provide an entertaining experience for audiences but also offer a unique window into the complexities of contemporary Bengal. With its global release strategy in place, this highly anticipated project is poised to spark conversations about identity, culture, and social politics that resonate across borders.
Qs vision is so sick! exploring the complexities of identity and culture is super important, especially with tiktok fame taking over everything 
its awesome to see a film that tackles these topics in a unique way. can't say much about the plot yet but q's direction is already hyped 
It's like, a movie about this young Bangladeshi TikToker who deals with the crazy world of social media fame and then has to navigate these huge issues like migration... it sounds really interesting. I love that the filmmakers are trying to tackle some big topics that people don't often talk about. The fact that it's getting a global release is awesome too, because now more people will get to see it and think about these important issues. I hope it does well and sparks some cool conversations! 
Q's direction & storytelling r gonna blow our minds! The film's tackling real issues like migration, identity, & culture, so I'm hyped it's gettin a global release. Platoon One Films' waterfall strategy sounds genius - can't wait 2 see how they're gonna make this film accessible 2 everyone! 
Let's get hyped! 
I'm telling you, something fishy's going on with this "Deshlai" film deal. It's just a coincidence that Platoon One Films wants to bypass traditional festival circuits? 
I mean, what's the real motive here? Are they trying to control the narrative or suppress certain ideas? And what about all these stakeholders raving about Q's authenticity? 
Is it just PR spin? I'm not buying it. There's gotta be more to this story than meets the eye... 
. The themes of identity and social politics are so relevant right now, especially in Bengal. I'm curious to see how Q weaves them all together without getting too preachy 
. Bring on the conversations, let's get this talk started! 
. We were driving through this tiny town in the middle of nowhere and suddenly the sky turned into this crazy shade of pink and orange... it was like nothing I've ever seen before! Anyway, back to the movie... I love how they're trying to challenge conventional narratives around migration - so important for our generation 
. Have you guys traveled much? I'm totally planning a trip to Southeast Asia soon 
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. I think it's dope how Q's film is tackling real issues like social media pressure & cross-border migration in a way that'll make audiences go "wow". The global release strategy is also a bold move - can't wait to see how the film resonates with people worldwide 
This new film "Deshlai" seems really interesting, I mean who doesn't want to know more about what's going on behind the scenes of TikTok fame? 
The fact that it's getting a global release and is tackling some pretty heavy themes like identity and social politics is super cool. I'm excited to see how the director Q is gonna challenge conventional narratives around migration and stuff. It's also awesome that Chorki and Platoon One Films are teaming up for this - I've been hearing great things about their platforms lately 
. "Deshlai" is like a mirror held up to our generation, makin' us think about who we are and why we do what we do 
. it's not just about bein' famous or gettin' likes online; it's about findin' your place in the world and navigatin' all the complexities that come with it 
gonna be interesting to see how it tackles identity, culture, and social politics. hope platoon one films does a waterfall release strategy, sounds like a fresh approach 
, I'm so hyped for "Deshlai"! It's amazing how it's getting a major distribution deal and gonna be released globally 
. The fact that it's gonna challenge conventional narratives around migration is so cool 
. Can't wait to see how it's received by audiences worldwide 
!! i think its great dat it's goin 2 challenge conventional narratives around migration & showcase the complexity of young people navigatin these issues in a rapidly changin world 
anyway, cant w8 4 feb 2026 2 come & experience deshlay 4 myself 
. Can't wait to watch it and discuss the themes with others! 
. I'm excited to see how this film sparks conversations across borders and breaks down stereotypes 