Evoke, the parent company behind William Hill and 888 online casino, is re-evaluating its future amid a £135m tax hit from recent budget changes. The company has appointed bankers at Morgan Stanley and Rothschild to explore options for securing its financial health.
Four years ago, Evoke purchased William Hill's network of 1,400 bookmakers in an unexpected move into brick-and-mortar betting. However, the value of the company has plummeted by over 90% to less than £100m as of Wednesday. The shares rose nearly 9% after news of potential sale or breakup was announced.
Industry experts believe there is limited appetite for Evoke's assets and speculate that bondholders may take control of the company, stripping its high street shops to recoup some losses. Evoke has net debt of £1.82bn.
The recent budget, announced by Chancellor Rachel Reeves, saw significant increases in duty on online sports betting and casino games, with tax rates rising from 21% to 40% for online gaming and 15% to 25% for online sports betting, excluding horse racing.
Evoke warned of the impact of these changes, stating that they would lead to thousands of job losses and decrease investment in UK sports. The company has faced several compliance issues in recent years, including a £9.4m fine over multiple failures to follow anti-money laundering processes and a £7.8m penalty for "outrageous" failings.
A failed takeover attempt by Kenny Alexander and Lee Feldman last year, who previously ran Entain, the owner of Ladbrokes and Coral, has also led to a civil lawsuit at the high court.
Four years ago, Evoke purchased William Hill's network of 1,400 bookmakers in an unexpected move into brick-and-mortar betting. However, the value of the company has plummeted by over 90% to less than £100m as of Wednesday. The shares rose nearly 9% after news of potential sale or breakup was announced.
Industry experts believe there is limited appetite for Evoke's assets and speculate that bondholders may take control of the company, stripping its high street shops to recoup some losses. Evoke has net debt of £1.82bn.
The recent budget, announced by Chancellor Rachel Reeves, saw significant increases in duty on online sports betting and casino games, with tax rates rising from 21% to 40% for online gaming and 15% to 25% for online sports betting, excluding horse racing.
Evoke warned of the impact of these changes, stating that they would lead to thousands of job losses and decrease investment in UK sports. The company has faced several compliance issues in recent years, including a £9.4m fine over multiple failures to follow anti-money laundering processes and a £7.8m penalty for "outrageous" failings.
A failed takeover attempt by Kenny Alexander and Lee Feldman last year, who previously ran Entain, the owner of Ladbrokes and Coral, has also led to a civil lawsuit at the high court.