The Augsburg Effect: How One Sporting Director Is Redefining Success in the Bundesliga Benjamin Weber's decision to leave Chelsea and become sporting director at FC Augsburg has been a resounding success for both himself and his team.
However, this achievement challenges traditional notions of success in football. Can a club like Augsburg truly punch above its weight?
Weber's background is impressive – he worked under Thomas Tuchel at Chelsea, Mainz, and Borussia Dortmund, including winning the Champions League title with Chelsea in 2021.