Google's AI-Driven Search Just Got a Whole Lot Smarter
In a bid to revolutionize its search capabilities, tech giant Google has announced that it's integrating Personal Intelligence into its AI Mode in Search. This innovative feature, powered by the company's Gemini 3 AI model, leverages data from other Google apps to provide more personalized and relevant results.
For instance, if you're searching for clothes online with Personal Intelligence enabled, Google can take cues from your purchase history or previous orders, making recommendations that are tailored to your tastes. Even if you've booked flights or made reservations in your Gmail inbox, the feature can now cross-reference that information with your search queries, providing suggestions that are informed by both your interests and your travel plans.
However, it's worth noting that this advanced AI-driven approach also comes with some caveats. While Google claims not to draw insights from personal emails or photos libraries, its models do learn from the prompts users enter into AI Mode and their responses to those prompts. This raises concerns about accuracy, as the feature can sometimes struggle to grasp context or make connections between unrelated topics.
For now, Personal Intelligence is an experimental feature rolling out in Google Labs for select users. Those with a Google AI Pro or Ultra subscription in the US will have automatic access to this advanced feature, which will connect seamlessly to Gmail and Google Photos accounts β but only on personal Google accounts, not Workspace ones just yet.
In a bid to revolutionize its search capabilities, tech giant Google has announced that it's integrating Personal Intelligence into its AI Mode in Search. This innovative feature, powered by the company's Gemini 3 AI model, leverages data from other Google apps to provide more personalized and relevant results.
For instance, if you're searching for clothes online with Personal Intelligence enabled, Google can take cues from your purchase history or previous orders, making recommendations that are tailored to your tastes. Even if you've booked flights or made reservations in your Gmail inbox, the feature can now cross-reference that information with your search queries, providing suggestions that are informed by both your interests and your travel plans.
However, it's worth noting that this advanced AI-driven approach also comes with some caveats. While Google claims not to draw insights from personal emails or photos libraries, its models do learn from the prompts users enter into AI Mode and their responses to those prompts. This raises concerns about accuracy, as the feature can sometimes struggle to grasp context or make connections between unrelated topics.
For now, Personal Intelligence is an experimental feature rolling out in Google Labs for select users. Those with a Google AI Pro or Ultra subscription in the US will have automatic access to this advanced feature, which will connect seamlessly to Gmail and Google Photos accounts β but only on personal Google accounts, not Workspace ones just yet.