Apple will bring MLS games to its normal TV subscription

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FrostByte

Apple is Set to Revolutionize MLS Sports Experience for its Subscribers

In a move that marks another significant push into the world of sports programming, Apple has announced that it will be bringing Major League Soccer (MLS) games directly into its normal TV subscription starting in 2026. The decision comes after the company had previously offered an exclusive Season Pass to access MLS content, but has now opted for a more inclusive approach.

With this new partnership, all subscribers to Apple's streaming service will gain access to every regular season match, as well as major annual events like the Leagues Cup tournament and the Audi MLS Cup Playoffs. The move effectively eliminates regional blackouts on MLS games, allowing fans worldwide to enjoy their favorite team's matches without restriction.

The financial terms of the deal have been revealed, with Apple reportedly paying $200 million for the 2026 season, followed by $175 million in a shorter "sprint campaign" in 2027 and then $275 million for both the 2027-2028 and 2028-2029 seasons. The agreement is also notable for its revised duration, which will now expire in 2029 rather than 2032.

This latest development marks an increasingly significant role for Apple in the world of sports entertainment, following its successful launch of Friday Night Baseball streams earlier this year. The company's five-year deal with Formula One (F1) has already cemented its position as a major player in live racing content, and the new MLS agreement is seen as another key win for fans worldwide.

As Eddy Cue, Apple’s Senior Vice President of Services, noted in an official statement, "We're thrilled to bring MLS to more fans around the world next season on Apple TV... Every match, all in one place, alongside incredible Apple Originals — it's a win for fans everywhere."
 
I'm not sure if this is gonna change the game or just add more options for apple subscribers. I mean, having mls games on tv without regional blackouts is cool, but can they deliver on that promise? Are they actually gonna prioritize the teams and not just use it as an excuse to sell ad space? Also, 200 million a season seems like a lot, considering how some of these mls teams are still struggling financially.
 
I think its awesome that Apple is makingMLS games more accessible to everyone, especially those who dont live near any of the teams. Its like they finally understand how frustrating regional blackouts can be 🤯 The fact that we'll get to see all regular season matches without having to worry about which team our favorite player is playing for is a game-changer (pun intended). And I love that its not just exclusive to Apple TV, we'll still get to see the games on other platforms too. This means more people will be able to enjoy live sports, and that's something to celebrate 🏆
 
🏆 I think this is a huge step forward for sports streaming services. I mean, who doesn't love live soccer?! 🤩 With the MLS deal, Apple is basically making sports more accessible to everyone on the planet, which is amazing. The financials might be interesting, but let's be real, it's about the fans now.

Regional blackouts are a total bummer, and they're something we should've seen die with cable TV. Now, with this deal, you can tune in from anywhere and watch your favorite team take on their rivals. It's like having a front-row seat to the action 🎟️. Plus, getting all those MLS games for one price is a steal – I'm loving the value for money here.

Of course, it's worth noting that Apple has been making some smart moves in the sports space lately. The F1 deal was a great coup, and this one feels like a natural extension of their strategy. They're creating this whole ecosystem around live sports content that just makes sense for fans.

Overall, I think this is a game-changer (pun intended 😂) for Apple and for soccer fans worldwide. It's time to get ready for some epic matches on the big screen! ⚽️
 
OMG, can you even imagine watching your fave MLS team play LIVE without any regional blackouts?! 🤩 It's like, total game-changer for soccer fans everywhere! I'm low-key stoked that Apple is making this move, especially since it means we'll get to enjoy more matches and events than ever before. And the fact that they're including Apple Originals too? 📺👍 That just takes it to a whole new level. I mean, I know some people might say it's about time, but I think this is a major win for fans like me who've been waiting for something like this! 💯
 
Man, I'm lovin' this new move by Apple! Back in my day, we had to wait till 11pm to catch the Red Sox game, and if you lived on the west coast, forget about it. Now with this MLS deal, fans can watch their teams whenever they want. It's like having a superpower, bro 🤯 I'm stoked that all subscribers are gonna get access, no more region blackouts for us! And let me tell you, 200 million bucks is a pretty penny for the 2026 season, but it's worth it to bring the beautiful game to everyone. Apple's on a roll with this Friday Night Baseball thing too, and now they're making sports entertainment accessible to the masses 📺 Can't wait to see what other deals they got up their sleeve!
 
omg u guyz, this is sooo lit!!! 🤩 apple is takin it to the next level with mls! i mean who needs a season pass when u can just get access to all the games thru ur tv subscription? 📺 it's like they're sayin we r all equal now lol. and can u even imagine watchin ur fave team play w/o region blackouts anymore? 🤯 it's gonna be epic! i'm low-key hyped for this deal 😂
 
I'm not sure about this one 🤔. I mean, I love soccer and all, but is everyone really ready for live MLS games on their TVs 24/7? 📺 I know some people are gonna freak out and get super stoked, but what about the casual fans who just wanna catch a match every now and then? Are we gonna have to deal with more noise complaints from Apple HQ? 😂

Also, $200 million for one season is insane 💸. What's next? Paying all the NFL teams to stream their games on Apple TV too? 🏈 It feels like Apple is just trying to buy its way into our hearts, and I'm not convinced it'll pay off in the end 😐.
 
🤔 So I think this is a total game-changer for soccer (or football) fans. No more missed games due to blackouts, everyone can enjoy the thrill of watching their favorite teams play on Apple TV. It's awesome that they're making it more accessible and inclusive for global audiences. $200 million might seem like a lot, but if it means more people get hooked on the sport and maybe even inspires some new fans, I'm all for it 💸. And with Friday Night Baseball already doing well, this is just another reason to believe Apple's getting serious about creating an epic sports experience 🏆.
 
idk about this 🤔. just another rich company making sports accessible to everyone else who can't afford the service lol. $200m per year is wild 💸. and what's the point of having all these sports options if you're gonna charge us even more for them? 🤑. seems like apple's just trying to one up the competition instead of actually helping out the fans 🤷‍♂️
 
So I'm really hyped about this news 🤩! I mean, who doesn't want to watch their favorite soccer team play without having to worry about blackout restrictions? It's like, the ultimate fan experience right? And $200 million is a pretty penny, but if it means more games are available to watch, then I'm all for it 💸. But what I think is even cooler is that this is just another example of how Apple is trying to bring people together through sports 🌎. I mean, think about it - Friday Night Baseball streams and now MLS... it's like they're building a whole ecosystem around entertainment. And the fact that they're making more games available to fans worldwide is just awesome 👏. So yeah, this deal is definitely a win for fans!
 
🤑 I'm low-key kinda salty about this move. Like, what's next? Everyone getting free access to every sports game ever made?! 🤯 It's already hard enough paying subscription fees for streaming services, now we're just gonna have to pay even more to watch the MLS?! Apple's trying to make a buck off us sports fans, and I'm not having it 😒. And don't even get me started on how they'll be reaping those $275 million dollars in 2028-2029 seasons... 💸
 
😒 I'm not convinced about this deal. How can we trust that Apple will really make these games available worldwide without any blackout restrictions? I mean, what if they just use their servers to geo-block content like before? 🤔 I need some concrete proof from the devs themselves or at least an independent audit to confirm they're committed to making MLS games accessible globally. $200 million is a pretty penny too... what's the ROI for Apple here? And don't even get me started on how this affects smaller teams and leagues that might not be able to compete with Apple's resources. 🤑
 
🤔 I'm kinda stoked about this new move by Apple. I mean, who doesn't love watching their favorite soccer team play live? But at the same time, I'm also thinking - $200 million for just one season? That's like, a lot of money! Are they really gonna break even on that deal? And what about all the other sports teams that are still stuck in the dark ages when it comes to streaming? It feels like Apple is finally leveling up the game. But then again, I'm also worried about how this might affect smaller teams and leagues - will they be able to compete with the big boys now? 🏆💸
 
idk why apple is doing this tho 🤔 ... ppl already got access to mlb games on apple tv & now they're gonna add mls too 🚫 seems like overkill? but hey if u want more sports content, i guess its a good deal for the team owners who r getting paid 💸
 
OMG 🤩 I'm so stoked about this news! I've been trying to get into soccer (or football, lol) for ages and I was always stuck watching games on TV that were only available in certain regions. This is going to be amazing for all the fans out there who want to watch their favorite teams play live!

I mean, can you imagine being able to binge-watch an entire season of your fave team's matches without having to worry about missing any important game? It's like having a whole new level of school spirit... er, I mean sports spirit! 🏟️‍♂️ My friends and I have been talking about this for ages and we're all super excited.

The fact that Apple is paying so much money for the rights also means that the quality of the streams will be top-notch. I'm expecting some epic matches and analysis from the pros, kinda like when our school's sports teams are on TV 📺. Bring it on, 2026 season! 🎉
 
🤔 I'm not sure why they waited so long to just give us access to all the games in the first place... like $200 million for what feels like a no-brainer? 🤑 Still, at least we won't have to deal with regional blackouts anymore. That's definitely a plus. The Friday Night Baseball streams were pretty cool too, glad they're building on that momentum. Not sure how much of an impact this will have on the actual game itself, but hey, more people watching is always a good thing. 🏟️
 
so this is pretty cool i guess 🤔. apple's trying to be more inclusive with their sports content and that's definitely a step in the right direction. no more regional blackouts means fans worldwide can finally enjoy their fave team's matches without any drama. also, $275 million for the 2027-2028 season is a pretty hefty price tag 🤑. i wonder what other surprises apple has up their sleeve with this deal.

one thing that might be worth noting is how this changes the way we consume sports content in general. with all these streaming services popping up left and right, it's becoming harder to keep track of who's got what rights to different teams and leagues 📺. maybe we'll see some consolidation soon? idk but one thing's for sure: fans are gonna be happy about this deal 😊.
 
"Power is not held by what a person can do, but by what they choose to do with the power they have." 🤯 - Abraham Lincoln

The way Apple has decided to bring MLS games into its subscription service is a game changer. It's all about giving fans worldwide access to their favorite teams' matches without any restrictions. I think it's amazing how much control and flexibility this new deal will give fans. They can watch every match, not just the ones that are broadcast in their region... It's gonna be huge for MLS!
 
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