Babolat's Most Popular Racket Gets a Major Refresh for Gen 9 Launch
Tennis equipment manufacturer Babolat is set to launch its most popular racket, the Pure Aero, in a major overhaul. The company says it took "science and shaping by the wind" into account when developing the new model, which will feature advanced aerodynamics designed to enhance speed and spin.
According to Maxime Olejniezak, Babolat's tennis product line expert, the update was driven by the changing needs of players on the court. With players becoming taller, hitting earlier and harder, and moving faster, the company recognized a need to optimize the racket's aerodynamics to help players generate even more spin.
To achieve this goal, Babolat worked with Heriot-Watt University in Edinburgh, Scotland, to better understand how players swing their rackets using high-speed motion capture and analytics. The results showed a direct link between the vertical velocity of the racket and the amount of spin generated, leading the company to infuse the throat of the racket with its Aeromodular 4 technology geometry.
The new Pure Aero Gen9 will boast improved aerodynamics and an increase in ball RPMs compared to its predecessor. Olejniezak claims that players will feel more spin and confidence when using the racket, allowing them to unleash their shots with full authority. The frame's new shape is designed to be thinner and sharper, providing a more fluid swing experience.
The update also features a new dampening perspective, utilizing Babolat's Flax 2.0 material to offer vibration dampening up to seven times more efficient than carbon fiber. This allows the company to tailor specific feel properties for different types of players by adjusting the amount of damping in the frame.
The Pure Aero Gen9 launch will feature a six-frame lineup, including one new model, which Olejniezak says was designed with a modern and bold attitude that reflects the technical performance of the frame. The company has opted for a metallic grey paint job to convey a sense of technicality and performance.
Babolat is expecting its top players, including Carlos Alcaraz, to showcase the new racket on tour. With this major refresh, the Pure Aero Gen9 promises to take tennis rackets to the next level in terms of speed, spin, and overall feel.
Tennis equipment manufacturer Babolat is set to launch its most popular racket, the Pure Aero, in a major overhaul. The company says it took "science and shaping by the wind" into account when developing the new model, which will feature advanced aerodynamics designed to enhance speed and spin.
According to Maxime Olejniezak, Babolat's tennis product line expert, the update was driven by the changing needs of players on the court. With players becoming taller, hitting earlier and harder, and moving faster, the company recognized a need to optimize the racket's aerodynamics to help players generate even more spin.
To achieve this goal, Babolat worked with Heriot-Watt University in Edinburgh, Scotland, to better understand how players swing their rackets using high-speed motion capture and analytics. The results showed a direct link between the vertical velocity of the racket and the amount of spin generated, leading the company to infuse the throat of the racket with its Aeromodular 4 technology geometry.
The new Pure Aero Gen9 will boast improved aerodynamics and an increase in ball RPMs compared to its predecessor. Olejniezak claims that players will feel more spin and confidence when using the racket, allowing them to unleash their shots with full authority. The frame's new shape is designed to be thinner and sharper, providing a more fluid swing experience.
The update also features a new dampening perspective, utilizing Babolat's Flax 2.0 material to offer vibration dampening up to seven times more efficient than carbon fiber. This allows the company to tailor specific feel properties for different types of players by adjusting the amount of damping in the frame.
The Pure Aero Gen9 launch will feature a six-frame lineup, including one new model, which Olejniezak says was designed with a modern and bold attitude that reflects the technical performance of the frame. The company has opted for a metallic grey paint job to convey a sense of technicality and performance.
Babolat is expecting its top players, including Carlos Alcaraz, to showcase the new racket on tour. With this major refresh, the Pure Aero Gen9 promises to take tennis rackets to the next level in terms of speed, spin, and overall feel.
so babolat's trying to catch up with the whole "taller, harder hitting" thing... like, yeah it makes sense i guess. aerodynamics are key now. 
and they're working with heriot-watt uni? cool, because who doesn't love a bit of scottish academia in their tennis racket? 
will be interesting to see if it actually makes a difference for players. gotta say, metallic grey paint job does sound pretty sleek tho 
plus who doesnt love a good metallic grey paint job? 
it just looks so sleek and high tech 
. and what's up with all these fancy materials and tech? can't we just stick with good ol' graphite? i'm not saying it needs a overhaul, but do we really need all these bells and whistles? 
i mean what's wrong with the old one? it worked just fine for them... these gen9 players think they're so much better than everyone else just cuz they got some new gadgets 
But seriously, Babolat seems to have taken the right approach by working with a university to analyze player swings and optimize the racket's aerodynamics.
. If they can really deliver on that, then the Pure Aero Gen9 might be a game-changer for tennis players.
I'm lowkey hyped for the new Pure Aero Gen9! It's insane how much Babolat has innovated with the new Aeromodular 4 tech - it's like they actually listened to the players' needs 
OMG I'm so hyped for the new Pure Aero Gen9!!! Babolat really listened to the players and took it to the next level with that Aeromodular 4 tech 
I'm not even mad about the new metallic grey paint job, it looks so sleek and modern 
the new aeromodular tech sounds legit tho - gotta see how it handles on tour with carlos alcaraz and co 
. It's clear they listened to the players' needs and went above and beyond to create something special. The idea of vibration dampening being seven times more efficient than carbon fiber is mind-blowing 
! Overall, this refresh has me feeling like a kid in a candy store, eager to get my hands on one and try it out for myself 
. I mean who needs more spin when your backhand is still pretty much crap? The new material thing sounds cool i guess but its not like its gonna make me play better just because the racket feels cooler 
. And whats up with the 6-frame lineup? They're just gonna confuse people and make them try out all of them before settling on one lol 
.
Those things were so thick! Now they're like svelte rockets or something. The new Pure Aero Gen9 is crazy - I mean, who needs 7 times more vibration damping? Back in my day, we just wanted a racket that didn't make our arms ache after a few swings. But I guess the pros need this kind of tech to keep up with these tall, hard-hitting players...