Netflix is reviving the concept behind popular app-based game show HQ Trivia with its new series "Best Guess Live", a weekday mobile game show hosted by Howie Mandel and Hunter March. The show will air at 8PM ET / 5PM PT on Mondays through Fridays, promising to reward players who answer questions quickly and participate multiple times per week.
The format appears to be similar to HQ Trivia, with multiple-choice questions and a focus on speed and frequency of participation. While the exact prize money hasn't been disclosed, Netflix has promised thousands of dollars in giveaways.
HQ Trivia, founded by Vine co-founders Rus Yusupov and Colin Kroll, gained popularity in 2017 thanks to its host Scott Rogowsky and the convenience of watching it on your phone during downtime. Despite its success, the app struggled to maintain momentum, earning a CNN documentary that explored its rise and fall.
Netflix has been expanding its live show offerings and experimenting with casual games and interactive content. Having abandoned its efforts to develop AAA games, the company is now focusing on lighter experiences based on its own IP. The new "Best Guess Live" series seems like a natural fit for this strategy, capitalizing on existing users' daily app visits.
By incorporating elements of live gaming and mobile viewing habits, Netflix may be able to create a engaging experience that appeals to a wide audience. Given the success of similar shows and games, it's likely that many viewers will be willing to participate in "Best Guess Live" for cash prizes, making this new series an attractive proposition for the streaming giant.
The format appears to be similar to HQ Trivia, with multiple-choice questions and a focus on speed and frequency of participation. While the exact prize money hasn't been disclosed, Netflix has promised thousands of dollars in giveaways.
HQ Trivia, founded by Vine co-founders Rus Yusupov and Colin Kroll, gained popularity in 2017 thanks to its host Scott Rogowsky and the convenience of watching it on your phone during downtime. Despite its success, the app struggled to maintain momentum, earning a CNN documentary that explored its rise and fall.
Netflix has been expanding its live show offerings and experimenting with casual games and interactive content. Having abandoned its efforts to develop AAA games, the company is now focusing on lighter experiences based on its own IP. The new "Best Guess Live" series seems like a natural fit for this strategy, capitalizing on existing users' daily app visits.
By incorporating elements of live gaming and mobile viewing habits, Netflix may be able to create a engaging experience that appeals to a wide audience. Given the success of similar shows and games, it's likely that many viewers will be willing to participate in "Best Guess Live" for cash prizes, making this new series an attractive proposition for the streaming giant.