UK's Top Chefs Urge Citizens to 'Bang In Some Beans' to Boost Legume Consumption
Celebrity chefs Jamie Oliver and Hugh Fearnley-Whittingstall are leading the charge as they team up with supermarkets to boost legume consumption in the UK. The mission is ambitious, aiming to double bean sales by 2028. Proponents of this initiative argue that beans should be a staple in every household due to their nutritional value and affordability.
Oliver emphasizes his love for beans, citing their numerous health benefits and versatility. "Beans are plant-based powerhouses packed with fibre, protein, and other essential nutrients," he says. The chefs' message echoes the findings of a recent report by the Food Foundation, which suggests that UK bean consumption should increase sevenfold to meet Eat-Lancet's planetary health diet standards.
The campaign aims to address the growing issue of climate change and its impact on food production, with meat production being a significant contributor. It takes around 15,400 litres of water to produce just one kilogram of beef, compared to about 5,000 litres for beans.
Lidl, Sainsbury's, M&S, Waitrose, and Ocado are among supermarkets pledging support for the 'Bang in Some Beans' campaign, which seeks to increase bean sales by various percentages. These businesses recognize the potential benefits of promoting legumes, including lower environmental impact, improved health outcomes, and cost savings.
The Food Foundation has called on more chefs, retailers, and restaurant chains to join the campaign, advocating for increased marketing and promotion of beans as a healthier and sustainable food option.
As the UK navigates rising food prices and increasing disease rates linked to poor diets, this initiative offers a timely solution. With its emphasis on affordable, nutritious, and environmentally friendly legumes, the 'Bang in Some Beans' campaign has sparked excitement among chefs and consumers alike.
Celebrity chefs Jamie Oliver and Hugh Fearnley-Whittingstall are leading the charge as they team up with supermarkets to boost legume consumption in the UK. The mission is ambitious, aiming to double bean sales by 2028. Proponents of this initiative argue that beans should be a staple in every household due to their nutritional value and affordability.
Oliver emphasizes his love for beans, citing their numerous health benefits and versatility. "Beans are plant-based powerhouses packed with fibre, protein, and other essential nutrients," he says. The chefs' message echoes the findings of a recent report by the Food Foundation, which suggests that UK bean consumption should increase sevenfold to meet Eat-Lancet's planetary health diet standards.
The campaign aims to address the growing issue of climate change and its impact on food production, with meat production being a significant contributor. It takes around 15,400 litres of water to produce just one kilogram of beef, compared to about 5,000 litres for beans.
Lidl, Sainsbury's, M&S, Waitrose, and Ocado are among supermarkets pledging support for the 'Bang in Some Beans' campaign, which seeks to increase bean sales by various percentages. These businesses recognize the potential benefits of promoting legumes, including lower environmental impact, improved health outcomes, and cost savings.
The Food Foundation has called on more chefs, retailers, and restaurant chains to join the campaign, advocating for increased marketing and promotion of beans as a healthier and sustainable food option.
As the UK navigates rising food prices and increasing disease rates linked to poor diets, this initiative offers a timely solution. With its emphasis on affordable, nutritious, and environmentally friendly legumes, the 'Bang in Some Beans' campaign has sparked excitement among chefs and consumers alike.
The fact that celebs like Jamie Oliver are teaming up with supermarkets to promote beans is kinda awesome, though. I mean, who doesn't love a good plate of beans and rice or a hearty bean soup? But let's be real, it's about time we started taking our legume game seriously - especially with climate change being the big issue it is 
And 15,400 litres of water for just one kilo of beef... yikes! That's like, a whole lotta H2O 
. Like, we're adults, can't we figure out our own snack game? And what's with all this fuss about doubling bean sales by 2028? Can't they just chill for a sec? 
And don't even get me started on the supermarkets jumping on board - it's like they're trying to sell us beans or something 
. Newsflash: if I want to eat beans, I'll eat them. I don't need some influencer telling me how nutritious they are 
beans are literally the best superfood ever! it's crazy to think that we need to double bean sales by 2028 lol who knew they were such a big deal? but seriously, it makes total sense - legumes are like the ultimate win-win: affordable, nutritious, and good for the planet 
i'm definitely going to be 'banging in some beans' from now on 
But seriously, this campaign is a game-changer. It's about more than just eating healthier or being eco-friendly - it's about giving people options that won't break the bank. I'm all for it! Let's get those beans on the menu and make them accessible to everyone. 
and btw 15,400 litres of water to produce beef is crazy, but do we really need more 'powerhouses' in our diet? 
! It's high time we made them a staple in every household 
. I mean, have you seen the stats on water usage for beef vs beans? 
15,400 litres of water per kilo of beef is crazy! 
Meanwhile, beans are like sipping from a refreshing oasis 
. The more we promote legumes, the better our planet will be 
It's time to get creative and make beans the star of the show 
!
so yeah, i'm on board with this "bang in some beans" movement 
". 
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they're literally the bomb for ur health & planet lol i mean who knew they could save us from climate change with just a can of beans? 
i think doubling bean sales by 2028 is a pretty achievable goal tho 
It's about time we make beans a staple in every household, you know? 
They're like, super nutritious and affordable, and with the climate change issue being what it is, it's only logical to reduce our meat consumption and opt for plant-based powerhouses instead 
. I mean, have you seen the stats on how much water beef production uses compared to beans? Like, 15,400 litres vs 5,000... that's crazy! 
. Anyway, I'm loving the fact that all these supermarkets are supporting this initiative and getting on board with promoting legumes. Let's get this bean revolution started! 
I mean, who doesn't love beans? 
Five thousand litres of water to produce just one kilogram? That's wild. Beans are literally a no-brainer in this situation. Plus, they're so versatile - you can have them with rice and veggies, add them to soups or stews... the list goes on! So yeah, I'm totally down for Jamie Oliver and Hugh Fearnley-Whittingstall teaming up to get more beans into our bellies! 
. And have you seen the water usage stats between beef and beans? Like, 15k litres of water per kilo of beef vs just 5k litres of beans?! That's insane! 
. It's time to give beans the love they deserve 
.
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beans r already a staple in alot of african & latin american cuisine n theyre basically superfoodz 
the fact that we need a campaign to "bang in some beans" says more about us than it does about legumes themselves 
. Let's get bean-ing!