Robotically Made Sushi: A New Era for the Japanese Staple?
The popularity of sushi has skyrocketed in the US, with approximately 23,000 Japanese restaurants nationwide. However, a shortage of skilled sushi chefs has led to a surge in automation, as robot-made sushi gains traction.
Founded by Audio Technica, AUTEC Sushi Robots, based in California, was initially developed and launched in Japan's market over two decades ago, quickly becoming a hit. CEO Taka Tanaka took the reins in 2010 after asking the company to let him buy out the US operation that had struggled before he did.
Tanaka attributes the quality of robot-made sushi to the consistency and speed it provides. "The production speed by robots is much higher than humans, and the consistency of quality is robots' another crucial advantage," he explains.
To operate these top-tier sushi robots, users choose key factors such as rice thickness, length, and density on a control panel. Simply dropping rice in the hopper and pressing the button yields a fluffy sheet of rice within 6 seconds.
Tanaka emphasizes that sushi robots are not meant to replace skilled chefs but rather serve as a platform for evolving sushi culture globally. "Sushi is a rare type of food with price points ranging from less than a dollar to several hundred dollars," he notes. "We'd like our clients to infuse their local food cultures and regional ideas into their products, making sushi universally approachable and enjoyable."
Andy Matsuda, founder of the Sushi Chef Institute in Los Angeles, concurs, predicting that robot-made sushi will become increasingly prevalent due to an anticipated shortage of skilled chefs.
While some prominent sushi chefs have expressed skepticism about using robots, others see it as a valuable tool for their kitchens. Takashi Saito, chef-owner of three-Michelin-starred Sushi Saito in Tokyo, has developed his own sushi robot and recently became AUTEC's brand ambassador.
With several companies vying for market share, the future of sushi robots appears bright. As Tanaka puts it, "Sushi robots are not substitutes for sushi chefs; they're a platform for making sushi culture evolve around the world."
The popularity of sushi has skyrocketed in the US, with approximately 23,000 Japanese restaurants nationwide. However, a shortage of skilled sushi chefs has led to a surge in automation, as robot-made sushi gains traction.
Founded by Audio Technica, AUTEC Sushi Robots, based in California, was initially developed and launched in Japan's market over two decades ago, quickly becoming a hit. CEO Taka Tanaka took the reins in 2010 after asking the company to let him buy out the US operation that had struggled before he did.
Tanaka attributes the quality of robot-made sushi to the consistency and speed it provides. "The production speed by robots is much higher than humans, and the consistency of quality is robots' another crucial advantage," he explains.
To operate these top-tier sushi robots, users choose key factors such as rice thickness, length, and density on a control panel. Simply dropping rice in the hopper and pressing the button yields a fluffy sheet of rice within 6 seconds.
Tanaka emphasizes that sushi robots are not meant to replace skilled chefs but rather serve as a platform for evolving sushi culture globally. "Sushi is a rare type of food with price points ranging from less than a dollar to several hundred dollars," he notes. "We'd like our clients to infuse their local food cultures and regional ideas into their products, making sushi universally approachable and enjoyable."
Andy Matsuda, founder of the Sushi Chef Institute in Los Angeles, concurs, predicting that robot-made sushi will become increasingly prevalent due to an anticipated shortage of skilled chefs.
While some prominent sushi chefs have expressed skepticism about using robots, others see it as a valuable tool for their kitchens. Takashi Saito, chef-owner of three-Michelin-starred Sushi Saito in Tokyo, has developed his own sushi robot and recently became AUTEC's brand ambassador.
With several companies vying for market share, the future of sushi robots appears bright. As Tanaka puts it, "Sushi robots are not substitutes for sushi chefs; they're a platform for making sushi culture evolve around the world."