I think it's kinda wild that even though 60% of people care about sustainability when shopping, the industry is still all over the place
. I mean, we get it, eco-friendly products are cool, but if people can't trust what they're buying, then what's the point?
It's like, Sephora and Target have made some good moves, but you need more big brands to step up their game
. Regulation would definitely help, but at the end of the day it's all about market pressure
. I'm not sure how long we can keep relying on "greenwashing" before people start calling BS
.