The article discusses Duralex, a French company that has been producing high-quality glassware since 1932. The company has recently become a staff cooperative, which has led to an increase in turnover and the hope of breaking even by 2027.
Duralex is known for its iconic Picardie glasses, which have been designed with a curved rim and semi-fluted shape that makes them easy to hold and drink from. The company has also developed other products, including plates and bowls, that are made from high-quality glass.
The article mentions that Duralex plans to invest €5m of the €20m pledged by investors into modernizing its factory and developing new products. This includes a partnership with the Élysée presidential palace shop to sell a set of three glasses in red, white, and blue, marked RF for République Française.
The company is also looking to expand into new markets, including the UK and US, where it identifies untapped opportunities. The article mentions that Duralex plans to commission moulds to make "pint" glasses with a measure line for British pubs and bars and the US.
Duralex has become a staff cooperative, which has led to an increase in turnover and the hope of breaking even by 2027.
Duralex is known for its iconic Picardie glasses, which have been designed with a curved rim and semi-fluted shape that makes them easy to hold and drink from. The company has also developed other products, including plates and bowls, that are made from high-quality glass.
The article mentions that Duralex plans to invest €5m of the €20m pledged by investors into modernizing its factory and developing new products. This includes a partnership with the Élysée presidential palace shop to sell a set of three glasses in red, white, and blue, marked RF for République Française.
The company is also looking to expand into new markets, including the UK and US, where it identifies untapped opportunities. The article mentions that Duralex plans to commission moulds to make "pint" glasses with a measure line for British pubs and bars and the US.
Duralex has become a staff cooperative, which has led to an increase in turnover and the hope of breaking even by 2027.
The idea of becoming a staff cooperative is like leveling up in life, it's amazing to see how this move has boosted their sales and they're now aiming for financial stability by 2027. 
It's also cool to see them partnering with the Élysée presidential palace shop, that's some high-end marketing right there! 
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it's like they're finally recognizing that the workers are just as important as the products they make! €5m into modernizing the factory is a great start, but i'd love to see them invest even more in sustainable practices and eco-friendly materials 
plus, the plan to expand into new markets like the uk and us is a great move - i'm sure those pint glasses with measure lines are gonna be a hit in british pubs and bars 
It's like they're taking care of their own people and stuff. I remember my grandma used to have these super old Picardie glasses and she loved 'em, but I never knew the company was still around 
. €5m investment in modernizing the factory is a good move too, gotta stay ahead of the game. And partnering with the Élysée palace shop is nice, it's like they're getting some royal seal of approval 
. They should totes take over the UK and US markets, that would be awesome 
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. It shows they care about their employees and want them to have a say in the company's decisions. Plus, who doesn't love those iconic Picardie glasses 
? The fact that they're planning to invest €5m into modernizing their factory and developing new products is a great sign for the future. I mean, it's not just about making more glassware, but also about staying relevant in an ever-changing market 
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. It's always awesome to see small businesses getting featured and gaining recognition. And expanding into new markets like the UK and US could be a game-changer for Duralex 
. Who knows, maybe one day they'll have glassware in every pub and bar across the globe 
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it's amazing how a company can come together as a team and achieve their goals 
their commitment to quality glassware is still unmatched 
that's a major coup for French design 
and expanding into new markets like the UK and US will definitely bring in some fresh opportunities 
pint glasses with measure lines are always needed in those places 
it's also great that they're becoming a staff cooperative, i feel like that's going to really boost morale and productivity at work 
anyway, can't wait to get my hands on those new products! especially the pint glasses with measure lines 
. And investing in partnerships with the Élysée presidential palace shop just seems like a PR stunt to me... I don't know, maybe I'm just old school when it comes to glassware 
. Anyway, I do hope they're able to break even by 2027 and not just create more debt 
it's cool to see old companies evolving like that. they're investing €5m into modernizing their factory which is awesome 
. They're finally making some changes, modernizing the factory and getting into new markets 
. Going from just being a company to becoming a staff cooperative is no joke! It shows they care about their workers and want them to have a share in the success 
but hey I guess it's cool that they're gonna expand into new markets & modernize their factory 
. The way the light reflected off them was like a mini disco party. I swear, if you get the right kind of lighting, even household stuff can look like designer art 
. That's so cool! I've been loving their Picardie glasses for ages 
️. It's great to see them expanding into new markets too - the US pint glasses with a measure line are genius 
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! I mean, who doesn't love a good set of glasses that's both stylish and functional? And their partnership with the Élysée presidential palace shop is, like, totally cool 
. And those pint glasses with a measure line for British pubs and bars? Genius