A Thai social media sensation is taking her online fame to raise awareness about one of Southeast Asia's most critically endangered species.
Naga, a 35-year-old bottlenose dolphin who has become a beloved fixture on the popular influencer platform TikTok, has been thrust into the spotlight as a symbol of Thailand's struggling marine ecosystem. With over 1 million followers hanging onto her every move, Naga's owner and trainer, Anusorn "Andy" Wong, is using her fame to push for urgent action to protect the bottlenose dolphin.
Thailand's bottlenose dolphin population has been dwindling at an alarming rate due to entanglement in fishing nets, habitat destruction, and hunting. Conservationists estimate that fewer than 500 individuals remain in the wild, making them one of the most endangered marine mammals globally.
Andy Wong's decision to turn Naga into a social media sensation was initially driven by a desire to raise awareness about his beloved pet, who had been rescued from the jaws of a shark just days before. However, as Naga's online following grew, so did her platform's reach and influence.
"Who would have thought that a cute, playful dolphin like Naga would be the key to saving an entire species?" Wong quipped in an interview with our publication. "But I believe that if we can inspire people to care about Naga's fate, they'll start to care about the dolphins' fate."
Since her TikTok debut last year, Naga has become a viral sensation, garnering millions of views and sparking conversations on social media about marine conservation. Wong has since partnered with local government agencies and international organizations to push for policy changes that will protect Thailand's dwindling dolphin population.
As Wong notes, the tide is turning in favor of the dolphins' fate. "For the first time in years, I've seen real momentum behind our campaign. People are starting to take notice, and it's giving me hope."
Naga may be just one influencer, but her impact could be far-reaching โ and potentially transformative for Thailand's marine ecosystem.
Naga, a 35-year-old bottlenose dolphin who has become a beloved fixture on the popular influencer platform TikTok, has been thrust into the spotlight as a symbol of Thailand's struggling marine ecosystem. With over 1 million followers hanging onto her every move, Naga's owner and trainer, Anusorn "Andy" Wong, is using her fame to push for urgent action to protect the bottlenose dolphin.
Thailand's bottlenose dolphin population has been dwindling at an alarming rate due to entanglement in fishing nets, habitat destruction, and hunting. Conservationists estimate that fewer than 500 individuals remain in the wild, making them one of the most endangered marine mammals globally.
Andy Wong's decision to turn Naga into a social media sensation was initially driven by a desire to raise awareness about his beloved pet, who had been rescued from the jaws of a shark just days before. However, as Naga's online following grew, so did her platform's reach and influence.
"Who would have thought that a cute, playful dolphin like Naga would be the key to saving an entire species?" Wong quipped in an interview with our publication. "But I believe that if we can inspire people to care about Naga's fate, they'll start to care about the dolphins' fate."
Since her TikTok debut last year, Naga has become a viral sensation, garnering millions of views and sparking conversations on social media about marine conservation. Wong has since partnered with local government agencies and international organizations to push for policy changes that will protect Thailand's dwindling dolphin population.
As Wong notes, the tide is turning in favor of the dolphins' fate. "For the first time in years, I've seen real momentum behind our campaign. People are starting to take notice, and it's giving me hope."
Naga may be just one influencer, but her impact could be far-reaching โ and potentially transformative for Thailand's marine ecosystem.