American Girl's "Wicked" Dolls Cast a Spell on Desperate Buyers
This holiday season, a new spell has been cast over American Girl enthusiasts – one of desire, desperation, and dollars. The company's limited-edition "tinge" Collector Series dolls, featuring glammed-up Glinda and green-washed Elphaba, have emerged as the hottest toy of 2025.
Just ahead of the blockbuster sequel "Wicked: For Good," which hit US theaters on November 21, these dolls quietly appeared on store shelves and quickly sold out. Desperate fans then flocked to resale sites, where listings for Elphaba are now soaring to a staggering $999. The high price tag has left many struggling to afford the luxury item.
While children may have been the initial target audience for the doll's design, it appears that grown-up collectors are driving the demand. These adult enthusiasts are flaunting their coveted collectibles on social media platforms like TikTok, showcasing their magical hauls with gleeful abandon.
One fan, @katnisseverslay, captioned a video of herself twirling around with her Glinda doll, boasting about her $300 purchase. Another collector, @carladistefano30, shared a video of herself toting her Elphaba from the kitchen to the backyard, poking fun at her obsession over the expensive toy.
However, not everyone is enamored with the dolls' high price tags. Some viewers have expressed sticker shock and concern about the financial burden imposed by these luxury items. "I can't even afford rent, I don't see how people are out here buying $300 dollar American dolls," one user wrote.
The rarity of the dolls, combined with their nostalgic value, has fueled the frenzy. Only 6,800 Glinda dolls and 6,000 Elphaba dolls were produced, making them highly sought after by collectors. Even sleepover-ready pajama sets for the dolls are commanding high prices on eBay, ranging from $199 to $295.
As the demand for these luxury items continues to soar, it's clear that nostalgia plays a significant role in their appeal. For many adults, revisiting childhood favorites has become an exciting experience. However, the exorbitant price tags have raised concerns about the financial implications of this trend.
Ultimately, American Girl's "Wicked" dolls have cast a spell on buyers' wallets – one that may not be easily broken.
This holiday season, a new spell has been cast over American Girl enthusiasts – one of desire, desperation, and dollars. The company's limited-edition "tinge" Collector Series dolls, featuring glammed-up Glinda and green-washed Elphaba, have emerged as the hottest toy of 2025.
Just ahead of the blockbuster sequel "Wicked: For Good," which hit US theaters on November 21, these dolls quietly appeared on store shelves and quickly sold out. Desperate fans then flocked to resale sites, where listings for Elphaba are now soaring to a staggering $999. The high price tag has left many struggling to afford the luxury item.
While children may have been the initial target audience for the doll's design, it appears that grown-up collectors are driving the demand. These adult enthusiasts are flaunting their coveted collectibles on social media platforms like TikTok, showcasing their magical hauls with gleeful abandon.
One fan, @katnisseverslay, captioned a video of herself twirling around with her Glinda doll, boasting about her $300 purchase. Another collector, @carladistefano30, shared a video of herself toting her Elphaba from the kitchen to the backyard, poking fun at her obsession over the expensive toy.
However, not everyone is enamored with the dolls' high price tags. Some viewers have expressed sticker shock and concern about the financial burden imposed by these luxury items. "I can't even afford rent, I don't see how people are out here buying $300 dollar American dolls," one user wrote.
The rarity of the dolls, combined with their nostalgic value, has fueled the frenzy. Only 6,800 Glinda dolls and 6,000 Elphaba dolls were produced, making them highly sought after by collectors. Even sleepover-ready pajama sets for the dolls are commanding high prices on eBay, ranging from $199 to $295.
As the demand for these luxury items continues to soar, it's clear that nostalgia plays a significant role in their appeal. For many adults, revisiting childhood favorites has become an exciting experience. However, the exorbitant price tags have raised concerns about the financial implications of this trend.
Ultimately, American Girl's "Wicked" dolls have cast a spell on buyers' wallets – one that may not be easily broken.
I mean, I get it, collectibles are cool and all, but come on! 
Kids aren't even the target audience anymore, it's like grown-ups who still have a crush on their childhood faves. It's kinda weird that people are flaunting these pricey toys on social media too... like, hello? 
I don't blame those who can't afford them, though - $300 for a doll is just crazy! 
... I mean, I've seen some pics and they're pretty cool, but $999 for an Elphaba doll? That's just crazy expensive 
. The resale prices are wild, though - I wonder if those sellers are making enough to make it worth the hassle? 
and now they're selling them online for ridiculous prices? what's next? 
and $999 is ridiculous I remember when Beanie Babies were all the rage back in 2000 and those things cost like $5 each now I'm starting to think it's just a marketing ploy to make money off nostalgic adults 
. The glammed-up designs and nostalgic value are definitely drawing in fans. But $999 for an Elphaba doll? That's just crazy 
. Still, I can see why collectors are so into it - those dolls do look amazing, even if they're a bit overpriced 
. I mean, think about it, the company creates these limited-edition dolls, knowing they're going to sell out fast, and then prices skyrocket because people can't get their hands on 'em. It's like a game of financial hot potato 
.
. And what about the rest of us? Are we just expected to be left behind while our dollars get cast into the spellbook of American Girl's doll empire 
?
.
they're just dollies! people need to chill out & remember what's really important, like actual relationships with friends & family, not some plastic toy 
it's like they're trying to cast a spell of broke on people's wallets. and can we talk about how desperate buyers are on resale sites? $999 for Elphaba? that's just crazy 
